Paranormal activity was a low budget film but its brilliant marketing strategies ensured that It was a box office hit, it had a budget of $15,000 but made nearly $200 million. The film sold itself as an experience and created a website where people could post their reactions but also the website had a demand to see feature in which people could demand to see the film in their city.
There is a feature in the top left-hand corner where people can tell their friends and several options in order to do it with links to several different social networking sites. In the red columns you can there are reviews in white font which helps it to stand out against the other colours on the page. There are institutional logos along the bottom and information about the various distributors of the film.
The website is simplistic due to the budget but enables user's to easily navigate the website and also has links to post your reactions on twitter to further spread the film to more people. A website like this would be ideal for my film as it is simple and easy to navigate and reflects the budget.
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